Unstructured supplementary service data (USSD)
The most obvious option available to banks trying to roll out mobile financial services in emerging markets is to set up services directly with a mobile operator. Unstructured supplementary service data (USSD), is used by the mobile interaction business to send text between a mobile phone and an application program interacting promptly with end-user.
Uganda Bankers has implemented a USSD platform to increase awareness of Financial Literacy. This will help mobile users to access information directly on their phones.
- Dial *270*No#
- Choose a Language
- Choose a service
- Information will be displayed on your hand set